So proud of our models and to participate in NYFW again – check out a few highlights below!
We are so happy we got to chat with Hannah, the multi-talented fit, commercial, print, and fitness model – and most recently – video producer and comedian for the infamous Betches Instagram account. Continue reading to learn more about Hannah and how she got started!
We love watching you on Betches! How did you fall into this?
Thanks so much! I was at a desk job questioning my life purpose and crying in the bathroom when I decided I needed to quit and reevaluate my career path. I asked myself what I would do if money wasn’t an issue and it was to create funny videos. I had no idea how I could do this, but I applied to a video internship and started to hone my video editing skills. Out of nowhere, a model I had met at an Adidas photoshoot (that Bicoastal booked for me) reached out to me saying that he was working for a brand called Betches who was looking for a video producer with 5 years experience. I laughed and said I’m not a good fit, but I submitted a funny video anyway. They called me into their office and said that they will start me as a freelancer. 7 months later, I was officially hired as the first video producer at Betches. Since starting the video department, I’ve increased video views from 2.2 million views in Q3 2016 to 155 million views in Q3 2017. I love creating new ideas to make my friends and family laugh everyday.
Tell us a little bit about your other talents – sports, hosting, improv? What do you enjoy most?
I grew up around sports including basketball, golf, softball, and tennis. At 12 years old I decided to focus on tennis and ended up playing for the University of Wisconsin and playing professionally for a bit. After tennis, I worked as a sports broadcaster for the University of Wisconsin Athletics, so I would interview basketball, soccer, and track teams and then edit their highlight reels. Since I’ve been little, I’ve always been very silly and outgoing, so comedy was a natural step for me to use my experience in video and hard work ethic from sports to create funny content. Sports, hosting, and comedy are all different ways for me to express myself, whether it is physically or verbally. I think it’s healthy to find a lot of different hobbies and never define yourself by just one thing. Everyone is multifaceted and you can surprise yourself by finding out you are passionate about a new hobby or skill.
Tell us about your experience as a fit model with Bicoastal – what are some highlights/favorite clients?
As a fit model, I’ve worked for Hanes, Urban Outfitters, Elie Tahari, MM La Fleur, One Jeans Group. I love fit modeling because I really enjoy being a part of the creative process. I feel like a fly on the wall while serious decisions are being made about the length of a dress that will be sold in thousands of stores or something as little as the color of a button. It’s also pretty cool to go around and brag to my friends that my body has perfect proportions and then they tell me to shut up.
Do you have any particular favorite sketches? And why?
I do! I love to expose the reality behind social media and make fun of the fake personas that can make people feel insecure with online. During this time of social media, it’s important not to compare yourselves to someone else’s highlight reel. Let’s be serious, we are all in yoga pants with no makeup on scrolling our Instagram feed majority of the time. I made this video joking about fitness influencers:
To see more of Hannah’s great posts and videos, make sure to follow @betches!
1. Where you are from?
I am from Romania though I have worked in this industry for the past 10 years in some of the main fashion capitals of the world such as: Milan, Madrid, Barcelona, Istanbul and New York.
2. How did you start modeling?
When I was 16, a scout discovered me in Bucharest, Romania. I was in Madrid, Spain when I really started modeling, so at 19 I quit soccer to commit to being signed to multiple fashion agencies.
3. What you are into besides modeling/fashion?
I am an actor. I am a licensed life-coach and I believe that it is very important to have the resources, the context and to find the right path to follow for the rest of our lives. I consider myself a simple, honest human being who appreciates quality in life. My hobbies include reading, dancing and generally having a sense of humor (I love stand-up comedy and jokes). I play soccer often and I practice yoga. I have also written novels and I enjoy philosophy.
4. Favorite clients you have worked with?
Dsquared, Dior, Adidas, Zara, Hugo Boss, Tommy Hilfiger, Marc Jacobs, Guess, Armani, Calvin Klein.
5. Dreams/goals any thing else of interest (any other dream clients?)?
To spend my time writing books. I also dream of acting for the movie I am writing. More fashion campaigns.
6. Career highlights?
Music clips in Romania and Spain with the best singers there. Catalogs in Turkey , Istanbul. Catalogs in Spain. Catwalks for Tommy Hilfiger, Burberry. Tv commercial for Nike. Tv commercial for Heineken. Walking runway for some great designers internationally.
7. Awesome! Do you have any notable Fashion Week experiences?
When I was in Europe, I walked in shows for Burberry, Tommy Hilfiger and when I was in Romania I worked with some of their best designers.
Check out the cool and talented couple, Valéry and Bryan, whose love for each other and love for creating has produced some wonderful, innovative content! Keep reading to learn more about their journey as partners!
How did you two meet? Did your craft bring you together? Acting class at Anthony Meindl Actor’s Workshop in NYC. We first met in 2012, and started dating and co-producing the following year.
What is it like to work with your significant other?
We found that we are a great balance. Bryan’s tedious preparation and Valéry’s creative instincts complement each other wonderfully. By being able to trust and rely on one another, it allows every project we work on to grow stronger, together.
What project are you most proud of?
We’ve completed two short films together. The first is UNDER WATER, and the second was soon after, called AFTER MIDNIGHT, which is a short tribute
film to Linklater’s BEFORE… series (starring Ethan Hawke & Julie Delpy) and how it brought us together. Watch AFTER MIDNIGHT at https://youtu.be/znT1oiYCSiU.
Do you collectively have a dream project?
UNDER WATER the feature film is our next big endeavor. It will be a full-length film based on the short we did. We’re currently distributing the script to competitions, labs, and agents, and seeking funding and co-production opportunities.
Our dream project is a love story based on Valéry’s grandparents, and about how love and war cannot coexist.
1. Where you are from?
2. What you are into… studies, hobbies, special skills etc..?
3. Favorite clients from the biz?
4. Dreams/goals any thing else of interest (any other dream clients?)
5. What are some of your career highlights?
Bicoastal MGMT founder and CEO, Malissa Young, was interviewed for a “Spotlight on Mompreneur” on kristenmarieperez.com. Here she talks about her business ventures, work/life balance, and the fun story behind the creating of Bicoastal! Malissa is loved by her models, employees and many in the industry-and for great reason! Read below to learn more…
1. How many kids do you have?
I have three! Ages are 11, 6 and 5…they keep me super busy outside of work-but it is worth it ; )
2. What service or product do you offer?
I represent models and actors. We offer our talent castings and auditions for everything from fit modeling (that is the body behind the creation of garments-clients include high end designers like Alexander Wang and mass market brands like Macys) to commercials and even sometimes fun projects like finding the next Kids Bop kids tour singer and dancer!
3. How did you get your idea or concept for your business?
I worked as a fit model (sort of fell into it) since I was a new college grad who modeled here and there for extra money during college. My first account was Tommy Hilfiger. After that was on my resume, my client list grew to include some really exciting and fun clients like Marc Jacobs that I traveled around the globe with to factories to help perfect their fit. When I was pregnant with my second child I started measuring people to find my clients a replacement. Then referrals started happening very organically, and my very first bookings were with plus and petite models. After a couple of years of building up a fit client base, I had all of these people who were not great for fit, but great for runway, commercial, showroom… so we expanded our reach! Things continue to snowball-every day is still exciting for me!
4. Were you always an entrepreneur?
Yes-somewhat… I left college with an idea to start a Women Owned Business Guide (basically a yellow pages of women owned businesses so we could support each other). That didn’t really get off the ground… next I joined a children’s sneaker start up-and ran sales. Three years later we were not profiting to the extent we wanted to be and it was time to move on. I was also running my own business to a degree as an independent contractor/fit model for many brands. After my first child, I created a yoga dvd (I am also a yoga teacher) called Toning With Tots and Toddlers -link here- which I hoped could spiral into other things but it really didn’t. Finally, I started Bicoastal Mgmt! So, technically this is my 4th business venture.
5. Whats your mission?
My mission, in general, is to have fun, be happy, be honorable and have balance between work, family and maybe myself if I can squeeze it in.
6. How do you find inspiration?
Inspiration comes somewhat naturally. I love seeing things grow. I love helping people achieve their goals or dreams. I want to make people happy-so connecting people as a line of work is pretty natural. When I feel in a rut I think it is a sign to mix up the routine. Take a break. Do something different. As a boss, I hope I can also be open to my employees and what they need to work to their best ability, because everyone may feel this way! As an owner, you are privileged to make your own schedule. But part of managing a growing business is making sure your team also feels inspired.
7. What do you love best about being a mompreneur?
I love having the flexibility to deal with all of the things that come up for my and most families-and I greatly respect moms who have to juggle it all and a job where they are not as in control of their schedule. It is nice to know I can juggle things to make the many things that come up during business hours from Family Fridays to Doctor’s appointments.
8. Biggest challenge you face as an entrepreneur?
Biggest challenge is probably not throwing in the towel to live in the woods and do yoga and garden and cook and become class mom ; ). City momprenuer live is exhausting!
9. How do you use social media?
Personally, I use my Facebook to see what friends are up to and share family photos and some business news and castings. Professionally we use Instagram (@BICOASTALMGMT) and our Bicoastal Mgmt Facebook to post cool pictures, inspirations, and castings (Family castings come up all the time so check it out!)!
10. If you had just one piece of advice to a mom just starting out, what would it be?
Hard work and just taking one step at a time helped me be successful thus far and finding great people to work with, always being grateful, and staying positive. For moms looking to start a business, if you look too far ahead it can be overwhelming to reach your goals. Just take the initial step and keep working toward your goals. If it is meant to be, things will fall into place.
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